It all started when...
I realized that there were people out there who were trying to make modesty fashionable but were struggling. I would constantly get asked where I bought my dress (which, by the way, needed no altering to adhere to modest guidelines), or where I found a skirt that required no additional tailoring. My answers surprised them. "Target!", I'd say with a grin. "H&M!", I'd exclaim with a smile. And more often than not, I would receive puzzled looks. "How do you manage to find modest clothing at those stores?", they'd ask me. "I never find anything at [insert store name here]. Or if I do happen to spot a great dress at [insert store name here], I'll have to wear it with a shell or an undershirt." I was confused. How was I finding all these great pieces and yet my friends were having to resort to expensive speciality stores or inadvertently creating a wardrobe full of every color three-quarter sleeved basic to match the sleeveless frock they just bought? And on top of that, how was I finding all these modest pieces at such modest prices?
It's easy to say that my 'luck' lies in the fact that I have been working in the fashion industry for a number of years. And yes, I know where to look beyond the mainstream stores. And yes, I perhaps am privy to other lesser-known brands that are fabulously priced. But, let's face it, the fashion industry isn't always modest-friendly. As trends evolve and seasons change, finding clothing that's covered and current can be difficult. But someway, somehow, I manage to find great pieces at even better prices!
And so, after countless friends and family members telling me to start a blog to document my love of fashion, coupled with my ability to bargain hunt, The Modest Runway was born.
Now it's your turn to walk down The Modest Runway with me!